Made for Adsense. A very derogatory term to use when refering to a website. Primarily because the site has no originality (other than its design) to it. All content is stolen from other places. Not only that, but the site, other than if you market like hell, will never go anywhere. Here's why...

Made for Adsense (MFA) is a bad business model for longterm sustainable online income. Why do I know this?At a stage on MMO-COZA, I had a subdirectory filled with these MFA sites. About 200 of them in all that I had purchased off eBay. I only submitted them to Google and then started seeing the money coming in... a bit... for a while. Then, things started going south. My pages stopped being indexed and the domain became almost dormant of Google referals. Most my content was moved into their supplemental index and could not be found on the search list. This was, of course, before I had done all my homework and thought I could make a buck.

Since then, it's taken quite a while for me to dig make-money-online.co.za out of this blackhole it had fallen into. I've had to do some real effort in proving to the search engines that it was worth indexing again. This was primarily why I took the whole site offline for 6 months and then started a complete redo of the site. Yes, it could get this bad!

First off, let's look at where the content comes from before we deal with the name: Made for Adsense of MFA.

1. Most MFA sites copy content from other sites. Most of the time it doesn't even give credit to the original owner of the content and claims all content for themselves.
2. Then, insult to injury, because all of a sudden there is two websites with the same content, one, if not both is penalised by Google because of it. Google doesn't like duplicate content, as it fills the index and it confuses surfers... (and another long list of items). Primary is that they usually use keyword spamming techniques to knock the original site off the top position.
3. These sites are seen as search spammers, because they dilute the search results with less than satisfactory, duplicate content. And, because they don't honor the copyright, the surfer cannot really believe either site's content.
4. These sites usually wind up in the supplemantary index of search engines. Not a nice place to be, because you will NEVER reach the top on the search engine. It's basically a backup index for the search engine, only displayed when nothing is found in the primary index.
5. These sites are sometimes categorised as link farms. A link farm is a set of websites who all link directly to each other. Basically trying to up their page rank, but usually always getting the opposite result.

Typical ways of identifying MFA sites:

1. More ads than content. This is a fair rule of thumb, but hard to apply all the time, because a lot of these blog sites have more ads than content.
2. The ads give more information about the page than the page content itself. This is a better measurement, because the hidden keywords and description and keyword loading tells the advertising system what to display.
3. The content does not necessarily relate to each other and "looks and feels" copied.
4. The pages only consist of ads, and one or two lines of content.
5. Ad units are placed in areas where you normally expect navigation.
6. No outbound links other than those associated with adverts.
7. No content at all.
8. Expired or new domains usually fall under MFA categories, as the domain registrar puts up ads on the site.

Don't get me wrong. The above measures are just a rule of thumb, not a "begin-all-and-end-all" measure. Many of my sites first and primary goals are to display ads for the purpose of generating income. But, these sites are generally original in design, the adverts blend into the site layout. There a many outbound links to relevant content and MOST IMPORTANTLY they are continually monitored, adminsitered and updated by a HUMAN.

Now the term: Made for Adsense. These sites pull snippets from other sites with high keyword rankings, copy the content and put it on their own sites (no original content). Then they display Google adverts via Google Adsense on these pages from which they then try to make money. Hence the term Made for Adsense. The site is aggregate from other sites so that it provides unoriginal content for the purpose of displaying Google Adsense advertisements.

This is why you should never purchase a pre-built website that is MFA. To clarify, I'm not saying do not buy website software to build a website, I'm saying do not go onto eBay and purchase a website with all the content already put if for you. You are almost certainly guaranteed that this site is MFA.

And, you are guaranteed that you will receive bad income from these sites. If not bad income, a bad reputation with the search engines followed by bad income.

Why, do you ask, do people still sell these MFA sites? Well, it's good money out of ignorance. If people don't know, they won't care. And if people only find out 6 months after they purchased, it's past the refund date and we're in the clear. So, before you buy anything, do your homework. Take a day or two and find out before you spend good money on bad ideas.

Shares: